June 01, 2008

olfactory advertising

i have a really sensitive sense of smell. (which might just be the point of a sense, being sensitive?) but it was not only me who noticed: in vienna, u1/u4 stop schwedenplatz, huge posters marketing some ice tea brand, and big wafts of ice tea stench! horribly sweet and sticky... i guess it's still better than subway stench mixed with bum stench, but did anyone ask? i felt like my nose was totally invaded and i couldn't even do anything against it. like this ice tea smell was totally attacking my neurons and building connections to... whatever, mostly feelings of confusion. so, great, the next time i drink ice tea i will feel a great loss of memory and won't be able to make sense of my surroundings or whatever, thanks a lot! unfortunately, i'm only in my 2nd semester of law, i don't really know what measures i can take, and anyway, the worst thing is i don't even have an enemy or anything. it's just stickily sweetily waftilies coming out of nowhere.
ah, anyway, now i got it: the reason why i'm starting to hate ice tea now is that its smell (and closely connected, the taste) gives me the feeling of utter helplessness.

Posted by Beta at June 1, 2008 01:35 PM
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